AI-generated Drake and The Weeknd song raises serious artistic concerns after going viral
WE’RE ON A
The Fifth Agency is an award winning social creative
agency with offices in London and LA.
We are experts in influencer marketing, brand
storytelling, social content and cultural trends.
We built the agency with one clear mission: to do things differently. Every partnership we enter into with our clients and creators is seen as exactly that; a partnership. Trust, transparency and professionalism are core to how we operate.
Backed by a global media business and originating in influencer marketing, our team of strategists, talent experts and creatives help our brand clients to tell inspiring, entertaining and influential stories that deliver measurable impact.
Together with our clients, we want to create award winning work that can transcend social media platforms and influence society for good.
We take social creative to new levels with joined up strategic thinking, traditional creative techniques and boundless ideas.
We use our social insight and cultural understanding to help our clients speak to a wide range of audiences (niche and mass) with stories that truly connect with them.
We live in a service first culture, where transparency, integrity, accountability and maintaining high standards matter most.
NOT ALL CREATORS ARE CREATED EQUAL. TO BE AN INFLUENCER DOESN’T NECESSARILY MEAN YOU HAVE A TALENT AND TO HAVE A TALENT DOESN’T NECESSARILY MAKE YOU INFLUENTIAL. A GOOD STORYTELLER CAN CAPTIVATE AN AUDIENCE, BUT TO INFLUENCE, YOUR AUDIENCE MUST BE LISTENING.
Anyone who participates in society from a fringe or “outsider” position is part of the Fifth Estate. It refers to those who use the power of instant, widespread communication to influence society. Today, that’s bloggers, vloggers, activists, artists and social media content creators and influencers.
The Fifth Agency was founded on a mutual understanding of what it means to have real influence and how to wield it authentically and responsibly. We leverage our influencer marketing expertise to give our clients 360 social thinking and ensure that ALL of their touch points across social media are influential – not just the talent they partner with.
Our team are encouraged to be innovative, to lead from the front, to question the norm and to take some risk. We want to be different, we encourage thinking differently and we celebrate the difference in others.
We recognise the fact that inclusion and representation isn’t a statement; it’s a constant commitment that threads through everything we do and it’s essential to the fabric of our society. We’re far from perfect, but we’re committed to listening, learning and driving change forward.
THE FIFTH TALENT
VICE PRESIDENT OF
ACCOUNTS AND OPERATIONS
Client Services Director, UK & EMEA
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