Social media is the epicentre of culture. 90% of consumers use it as a primary source to keep up with trends and cultural moments, which means for brands, reactive marketing is key in order to move where audience attention is shifting. Scenely helps entertainment brands react quicker, by tagging every frame from its shows and movies with metadata, detecting memeable moments, and enabling clip search via natural language. Entertainment brands can react first by sourcing obscure clips from their back catalogue with a simple prompt. In turn, Scenely equips social teams with superfan levels of knowledge, no matter how big the library of content.

Watch the case study video below to see the tool in action.

Our AI Studio is constantly innovating and already has five active AI tools in-use which are helping service our roster of clients. The next projects to drop in our roadmap focus on speeding up reporting operations, analysing creative, and automating decks. We will share them here soon. Send jordan.carroll@thefifthagency.com an email if you want to find out more today.